Be+Well | Beauty and Wellness Show Florida 2027

Join us at the Largest Beauty, Spa, & Wellness Show in the South! For decades, spa, wellness, and beauty professionals have come to the International Esthetic, Cosmetic & Spa Conference (IECSC) to perfect their craft, discover innovations, learn from the masters, and connect with their community. Now, IECSC has transformed into Be+Well | Beauty and Wellness Show, because just like you, Be+Well is constantly evolving to meet the industry’s needs. Join us August 15-16 in Miami Beach, Florida (NEW LOCATION!).

Same iconic event. Same legendary quality. Expanded opportunities. The brands and exhibitors you trust (160+). The education that elevates your craft (180+ paid and free education). The community you've built (4,000+ professionals). Now with even more cross-category innovations and connections to help you deliver the holistic experiences your clients are asking for.

Now it’s time to invest in you. Perfect your craft at Be+Well | Beauty and Wellness Show (the new home of IECSC). 

Whether you customize facials, curate spa journeys or own a spa, you've spent years developing your technique, building your expertise, refining your approach. Discover your master plan designed specifically for your specialty, your community.

Design Journeys. Integrate Solutions. Lead Holistic Transformation. Prove Your Impact.

Journey through a playground for beauty and wellness innovation and inspiration where you’ll find specialized neighborhoods with over 160+ exhibitors in Florida showcasing the newest trends, tools, products, and equipment that power the pros. Experience hands-on demonstrations, exclusive previews, and the tools that will take you and your business to new heights. You'll get to talk with the people behind the brands you love and discover your next brand crush!